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Tips to Increase Rental Revenue (Second in an Important Series)

If you are like many homeowners who rely exclusively on VRBO to market your vacation rental, you are probably missing out on additional rental opportunities. There are now three major vacation rental listing services: VRBO, Homeaway and Flipkey/Tripadvisor. According to Alexa, a firm that monitors website activity, VRBO ranks 599 in online traffic activity in the US, Homeaway ranks 1,009, and Flipkey ranks 3,260.

Flipkey is now owned by Tripadvisor. With a Flipkey listing your property is automatically listed on Tripadvisor, which is the world’s most popular travel site with an Alexa US traffic raking of 111. Flipkey is currently offering a free 60-day introductory trial period followed by an annual subscription fee of $299

It is now easier and less expensive to list a property on multiple sites. VRBO and Homeaway recently introduced a new plan that allows you to list your property on both websites for an additional $249. So if your property is currently listed on VRBO at the Silver subscription level your property will also be listed on Homeaway at the Silver subscription level for an additional $249. This represents a $350/year savings. To eliminate the hassle of setting up a new listing, all of your existing property information will automatically be transferred to the new listing. For your convenience, click on this link which provides more information on the offer. or call 877-225-7591.

The #1 homeowner objection to having more than one listing is concern about keeping the sites current particularly the booking calendar. HomeAway Connect, a free booking calendar from Homeaway, now offers a solution that allows owners to maintain a master booking calendar that will automatically update all of your booking calendars. For more information, please click here.

The vacation rental business has become increasingly competitive. Taking advantage of multiple listing services may well be the key to unlocking new rental opportunities. For an annual marketing expenditure of about $1,000, your vacation rental can now be listed on four vacation rental sites.

At VRS we recognize that maximizing rental revenues is critically important to most homeowners, which is why we offer a Rental Management Plan. This plan is designed to maximize rental revenues through the consistent application of proven sales techniques, which includes a unique rental website for each property and timely responses to all rental inquiries.

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